SEO & Digital Marketing
Once you have your website online, it is essential that people can find it.
Ad Astra provides internet marketing services to help your website realise it’s full potential and reach more customers. These services can be delivered as a standalone package or incorporated into a website design and development package. Depending on your requirements, Internet Marketing can be delivered as a one-off service or as an ongoing monthly or bi-monthly package. For more information and a free, no-obligation quote please contact us here or call 0113
There are several different ways of promoting and marketing your website online. Some are more effective and essential than others. For best results we recommend focussing on 3 key areas – Search Engine Optimisation, Social Media and E-mail Marketing.
Search Engine Optimisation
Internet Search Engines have become integral to how people locate the products and services that they require.
Optimising websites to appear near the top of search rankings has become a multi-million pound industry. According to statistics from 2015 Google has a 90%+ share of internet search rankings with Yahoo and Bing only achieving a small minority percentage of searches.
Social Media Marketing
Promote your business and target potential customers through social media.
Social media has completely transformed the world we live in, making it possible to contact and share experiences with anyone in the world at any time. From a business perspective this makes it possible to target potential customers and promote your products and services.
If you have pre-existing social media channels I can connect these to your new website and display them in intuitive ways. This might take the form of Twitter and Instagram feeds or YouTube videos which can display content directly on the site.
Google Ad Words
Google Ad Words Campaign Management
Paid advertising that guarantees you will appear at the top of search-engine listings.
Google Adwords is a paid-for service that allows you to place advert links to your website in the Google search engine rankings. The Adwords service is charged on a pay-per-click service so every time a user clicks on an advert the Adwords administrator is charged. The price varies depending on a few factors including the popularity of search terms (keywords), levels of competition and the time of day that the search is performed.
As with many factors related to SEO and online advertising the management of an Adwords campaign is a complex operation which involves selecting multiple keywords and setting budgets accordingly. Ad Astra has experience in running campaigns for may established companies and can manage your campaign to gain the best results.
Contracts can be arranged on a rolling month-to-month contract or for a longer terms if you prefer. Detailed analytics will be provided through the course of the campaign.
Please get in touch for more details and a free quote.